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Our Projects
BEA’s seven committees (Film, TV, Music, Sports, Digital Media, Cosmetics, and Video Games) collaborate with leading companies to tackle real-world business challenges. Committee members gain hands-on experience working in teams within their chosen industry, developing practical skills and industry insights. Past partners include the LA Rams, Sony Pictures, Focus Features, Riser House Entertainment, the LA Dodgers, and more. Explore our past collaborations with top entertainment brands and discover the dedication behind our unforgettable projects. Check out our latest ventures to see what exciting opportunities we’re working on now!
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Sony Pictures
Our Film Committee collaborated with Sony Pictures to develop a marketing strategy for their upcoming movie and conduct a cross-franchise case study of marketing methods.
Riser House Entertainment
Our Music Committee worked alongside Nashville-based record label, Riser House Entertainment, developing artist marketing campaigns and pitch decks for two unique artists on the Riser House roster. Throughout the year, the committee met with artist teams to develop digital marketing, merchandise, and performance strategies that resonated with college-aged demographics. At the end, the committee got to pitch their final ideas to the artists themselves and their teams.
LA Rams
Our Sports Committee worked with the LA Rams Community Impact and Engagement team to improve community events and in-game activations.
Focus Features
Our Film Committee collaborated with Focus Features' digital marketing team for the Client Project Program. We focused on crafting a unique marketing campaign and ended up presenting the final deliverable at the NBCUniversal Lot.
ESPN
Our Digital Media Committee worked on a social production project with the creative team at ESPN to pitch short-form content ideas for the ESPN social media team to produce daily on their TikTok and Instagram accounts to engage with a broader audience.